Vincent R. Pozon

March 18, 2024

Watching from a Coffee Table at the Mall

It's a pastime of senior people: observing individuals from afar and speculating about their stories, pondering the issues that weigh on their minds....

March 16, 2024

I Beg to Disagree: Biden's SOTU Did Not Help Their Cause

Half the house stood and applauded, and he preached to that choir. When you attack the opposition, you regale your tribe but lose all hope in winning the other side....

March 13, 2024

Why I'm Not Afraid of AI Replacing Me

It’s called FOBO, the fear of becoming obsolete, of losing one’s job to technology....

February 26, 2024

When Do We Stop Weeping?

Sob-inducing: Lea Salonga singing Bayan Ko...

January 24, 2024

Beyond the Basic Checklist: Uncommon Advice for Selecting an Ad Agency

When choosing an ad agency, opt for more than a fling; seek a committed partner who can champion your vision, a relationship that extends beyond mere transactions....

January 10, 2024

How I Taught Advertising and the Syllabus for It

"I wanted her to know that a copywriter who does not know the world of the masses, the daily grind, their dreams and aches, the smoothness of the handrails of a jeepney, is a copywriter with an incapacitating disability.”...

159 posts