, June 02, 2023
April 24, 2023
Axiom in advertising: stay close to the product, and the product was a soldier. But the soldier wanted to go down another road....
April 20, 2023
Vernon had just stepped off the stairs when the scaffolding on the Film Center crumbled. He looked back and saw destruction and death. I asked him what really happened....
April 17, 2023
IF THE WORD ‘PROPAGANDA’ has a bad connotation, it is more because of what were sold or promoted. Meet a few of the people who have wielded it masterfully for bad causes....
April 12, 2023
"The customer is not a moron, she's your wife,“ said the gentleman who founded Ogilvy & Mather. Here’s why that doesn’t hold true anymore"....
April 10, 2023
Our relationships are still incredibly medieval: The people run, not to government, but to people in government. How to fix, short of charter change?...
March 15, 2023
For years, Koyang has been answering questions about advertising on Quora and Reddit, bylined and anonymously. This is a selection....